Rosemont is doing it right and we’re looking forward to the day when the rest of the world catches up.
That world is still stuck in the old paradigm of thoughtless consumerism. The original definition of consumer is “one who destroys, or expends by use; devours, spends wastefully.” We would need 7 more planet Earths if everyone consumed at the rate of an average American. Bringing the same idea closer to our food system, it has been estimated that the true social and environmental cost of a hamburger when the forest has been cleared to create pastureland for grazing cattle is two hundred dollars.
At one point FarmedHere was the nation’s largest vertical farm. It was also the first to be certified organic by USDA. Now it’s closing. What does that mean for the industry? Thoughts from Rosemont and FarmedHere founder inside.